We have been working with MYL! ever since its inception. The idea of having an agency exclusively for Tamil is wonderful and Deepan & his team have been doing justice to it. They are well skilled and knows what the client wants. They make sure the client’s briefs are replicated creatively and it makes your work easier. We look forward to working on more projects and wishing the team more success!
Marketing Head - The HinduGroup
MYL! really understands our target audience. They have a deep understanding of the mind-set and motivations of young people in the South, and they took the effort to understand our product and business. They have been an important partner in our rapid growth. Deepan, Xavier and their team are a fabulous team.
Co-founder & Head – STEP
Our Brand has a pan-Indian presence and the agencies are usually from Mumbai. We approached MindYour Language! with a view to develop a new and local flavour for Chennai projects. They impressed us with a creatively outstanding pitch which was way better than the other agencies; it was exactly on the brief. They deliver well within the time frame and they seem to have the uncanny ability to understand your requirements precisely.
AVP-Sales & Marketing – Hiranandani Communities
MYL! is way different from many of the Ad agencies we have seen. They are new-age in their approach to business and that’s what got us to try them in the first place. Within a short span, we realised they were a bunch of dedicated and energetic individuals who are quick to respond and can surprise you with their campaign ideas. While we continue to throw new challenges, they are always open to delivering something new.
Wishing team MYL! the very best!
Brand & Influencer Relations Specialist – Ramco Systems
In the two odd years MYL! has contributed considerably to our Community
matrimony and Wedding services business. All the work that they’ve produced has
so far yielded very good results and has helped increase our customer base two
folds in respective categories. On behalf of my team, we thank you and look forward to more good work in future.
Head-Marketing – Matrimony.com
the south is
Everybody in India knows Superstar Rajnikanth. But ask a South Indian, and they will tell you about the others – Mega Star, Supreme Star, Ultimate Star, Rebel Star, Power Star, Top Star, and even a Little Superstar!
South India is much more than a bunch of stereotypes and assumptions.
And it’s high time brands and advertising move over the Filter Coffees, Idli-Vadais, Plaintain leaves, Jasmine flowers and White veshtis when talking to South Indians.
“In 2010, a Millward Brown initiative titled ‘Advertiser’s India, one country or many’ used examples of current advertising to point out that South Indians react differently from the rest of the country in the way they receive communication.”
Mind Your Language! is India’s only independent advertising agency specializing in communicating to South India.
We are sons and daughters of the soil, born and brought up across various pockets of South India (not just Chennai mind you).
So, we are your typical South Indian consumer. And we live amidst every current trend of South India.
It also helps that we have worked on South-specific communication for some of India’s biggest brands such as OLX, Hitachi, Cinthol, Kwality Walls, Brittania, TVS and The Hindu.